The right hands for the job, managed to the finish
Most agencies sell you their in-house team. We have no team to protect, so we find the right hands for the job, whoever they belong to, and we manage them until the work is done.
About Alsheikh Media
The connection layer between you and the people who deliver.
Two generations of UAE media. One family. Built for the Arabic-speaking world.
We tell you what communications work to do, who to do it with, and we manage the delivery. One provider or many. A freelancer, an agency, or a household name.
What we do
Three things. All of them delivered.
You get found, wherever the answer is given
People do not just search anymore. They ask. And the answer they get, from a chatbot, an agent, or a search engine, is built from what the machines can see about you. We make sure that answer is you: content they understand, structure they trust, and a presence that holds up when an AI speaks about your business.
Our own digital studio: Alsheikh Labs
A software house building to world-class standard, for our own products and for clients at enterprise and government level. Emergency call centers. Unified health records. Government auction platforms. Whatever the requirement, whatever the size, our network of engineers and joint ventures can deliver it.
Who is behind it
A family and a team
The idea is 20 years old. Nina Abdel Malak and Hassan Alsheikh came to Syria to build it for real.
Nina has over 15 years in content creation. Hassan has spent his life in media and technology. His father, Sameer, has been in UAE journalism since 1977. Around them, a team is coming together to make the idea real.
AM
Sameer Alsheikh
1977
Journalism in Abu Dhabi
Sameer began his career at Abu Dhabi's early press institutions, at a time when the UAE's media industry was still taking shape. He worked at Al Ayaam newspaper and magazine, then joined Al Khaleej as part of the founding team of its local news division.
Late 1990s–recent
University of Sharjah
He joined the University of Sharjah in 1999 and served as a media consultant until recently, shaping its public and brand identity over more than two decades.
Today
A working life in media
Sameer has dedicated his working life to UAE media. His career continues, and it is the foundation this company is built on.
Hassan Alsheikh
1998
Arabic web technology
Hassan introduced Arabic web technology in 1998 through Cyber Gear, the first internet company in the UAE, which opened in 1997. He built Arabic web infrastructure for major enterprises, including Shell Middle East, the e4me telecom billing portal, Dubai World Trade Center, and Grand Hyatt Dubai, among many others.
2003
Media, on air and online
Hassan has worked in media since 2003, across radio, television, and digital production. For 16 years he produced national broadcast content for Abu Dhabi Media Network, from daily radio operations to media strategy for government, hospitality, aviation, finance, and health clients.
2006
First company: gIMS
Hassan founded his first company and built gIMS, a guest tracking and event intelligence platform. Deployed for DIFC, the British Consulate Dubai, Art Dubai Forum, and HSBC.
2010
ZerOne on Orient TV
Hassan created and hosted ZerOne, a weekly pan-Arab technology show on Orient TV.
Today
Alsheikh Media
Hassan founded Alsheikh Media to put that experience to work for clients. Operating from the UAE. On the ground in Damascus.
Nina Abdel Malak
Co-founderOver 15 years building audiences, Nina is one of the Arab world’s best-known digital creators. More than two million people follow her work. She brings that instinct to everything Alsheikh Media publishes: what people actually watch, what they trust, and what makes them stay.
- 2M+ followers on Instagram
- 577K+ followers on TikTok
- 15+ years creating content
Who we work with
Enterprises and governments that take media seriously
Companies that want to exist online, not just have a website.
Not the ones shopping for the cheapest agency. Not the ones who want press releases. We do not do press releases.
We don’t present ideas. We deliver communications products.
Every engagement begins with a confidential assessment and proceeds in measured phases with clear milestones.
Start here
If you are planning a communications programme and want a straight assessment first, start with a confidential conversation.
Start a confidential conversation